Director, Assisted Channels, Acquisition Everyday Banking

What you’ll be doing

As a Director on the Day-to-Day Banking Acquisition Channel Management Team for Assisted Channels, you’ll manage and implement the client acquisition plan for all consumer Chequing and credit card products. Assisted channels include CIBC Banking Centers, Contact Centers, and CIBC Mobile Specialists. You’ll lead and deliver key client acquisition and revenue enhancement strategies to maximize profitability and ensure CIBC remains competitive in the marketplace for Day-to-Day Banking products. Your responsibilities include managing and monitoring key business metrics such as new Chequing and credit card sales, approval rates, activation rates, and utilization rates. You’ll evaluate and size new sales opportunities across different client segments, and identify ways to improve and optimize existing processes and systems. You’ll collaborate with high-performing, diverse teams to implement programs and tactics that drive revenue growth while maintain...