Vacancy Description
Overview
Digitas New Zealand is looking for a Digital Strategist who can turn data, intelligence and human insight into compelling strategies.
We want someone who asks better questions, gets beneath the surface of a brief and can find the important signal within complex or conflicting information.
You will work across digital experiences, CRM, AI, content, brand and campaigns, helping clients understand what matters, where the opportunity lies and what they should do next.
WHAT YOU WILL DO
You will combine customer research, behavioural and performance data, market intelligence and cultural context to:
- Frame complex client and customer problems.
- Find meaningful insights and opportunities.
- Develop clear strategic recommendations.
- Shape audience frameworks, journeys, propositions and experience principles.
- Write briefs that give teams a powerful problem to solve.
- Build persua...
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