KEY RESPONSIBILITIES
Digital Sale Planning & Optimization
Develop and implement a comprehensive digital sale roadmap, initiatives aligned with business goals.Identify digital sales bottlenecks and recommend solutions to improve revenue growth and customer satisfaction.Optimize online sales processes to reduce friction, improve conversion rates, and enhance the customer experience across all digital touchpoints (website, mobile app, partner platforms..).Lead the implementation of A/B testing, personalization strategies, and other optimization initiatives of lending process to boost sales performance.Monitor and manage the user experience (UX) and sales funnel, identifying opportunities to improve navigation, functionality, and customer engagement.Lead the product lifecycle to launch in digital sale platforms ensuring products meet quality standards and risk/ regulatory compliance requi...