Vacancy Description
About the Role
In this role you will ensure the creation of best-in-class digital experiences for Kohl’s customers using advanced analytics geared toward diagnostics, customer-level 1:1 modeling and in-market testing.
What You’ll Do
Leverage large-scale data and advanced analytics to optimize digital customer engagement and lifetime value
Lead end-to-end data science initiatives, from problem framing and exploratory analysis through model development, validation and production deployment
Drive consolidation of insights across digital initiatives to continuously enhance data-driven targeting and personalization strategies
Oversee test design and activation, ensuring model execution, audience segmentation and timelines are delivered effectively to stakeholders
Establish rigorous documentation standards for analytics assets, experiments and insights to enable knowledge sharing and sc...
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