Digital Marketing Specialist (Maternity cover)

The Role

This position will be responsible for all social media and digital channels, reporting to the Director, Marketing. The digital specialist will lead conversations around the Hydrafacial brand, engaging with consumers, clinical providers, Hydrafacial providers, influencers, Key Opinion Leaders (KOLs) and colleagues. This is to cover maternity leave until March 2027.

What you’ll do

• Manage Hydrafacial social media channels (Instagram, Facebook, LinkedIn): editorial calendar, community management, UGC, contests, boosted content and lives.
• Generate organic content liaise with the Influencer agency and Sales Teams.
• Track and measure Social Media Performance.
• Work cross-functionally with Customer Care, Sales, Loyalty, Product, and Quality teams to respond and support all inquiries & questions coming through various social media channels.
• Use excellent customer service and communication skills to support an...