Vacancy Description
Job Description
- Development and implementation of SEO and AEO strategies (including PAA and AI/SGE optimization)
- Do keyword research and conversational/long‑tail query mapping
- Identify and monitor KPI for SEO, AEO, PAA, and AI answer performance
- Prepare regular SEO performance reports (traffic, rankings, conversions, PAA/featured snippet/AI metrics)
- Collaborate with developers, clients, and the digital marketing team for integrations (GA4, GSC, GTM), schema, and content deployment
- Learn and stay up to date with SEO/AEO trends, on‑page, technical, local, and e‑commerce SEO best practices
- Optimize on‑page content (meta tags, headers, FAQ/QAPage schema)
- Support site technical improvements: assess and recommend fixes for site speed, mobile responsiveness, XML sitemaps, robots.txt, and structured data
- Assist with Google Business Profile, local citations, and review management
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