Digital Analytics Specialist

Position: Data Analytics Consultant

Career Level: Specialist (L9)

Location: London, Manchester

You will have marketing analytics or web analytics background and will be comfortable using data to help advise clients on website design, user journey analysis, media advisory and digital strategy.

During client projects you will contribute to promoting a customer‑centric vision of digital marketing, based on the systematic and methodical use of data to support decisions as well as supporting Accenture to evolve its digital analytics offering.

Key Responsibilities

• Set strategic vision for digital analytics in line with broader client landscapes, e.g. marketing, technology, data, etc.
• Establish client’s measurement strategies for their digital assets, including web and app.
• Audit and define digital analytics tagging implementations with the ability to work with both business and technical stakeholders to ensure ...