Digital Analytics Lead

Minimum Experience and Knowledge:

Bachelors degree in a relevant field (e.g. Business Marketing).

Proven experience of 8 years as a Digital Analytics Lead or similar role.

Proficiency in digital analytics tools such as Google Analytics, Appsflyer or similar platforms.

Experience working closely with technical teams to implement tracking requirements.

Excellent analytical skills with the ability to translate complex data into clear actionable insights.

Solid understanding of A/B testing, user journey analysis, and UX performance measurement.

Strong communication skills to influence and present to both technical and non-technical stakeholders.

Proven ability to manage multiple priorities independently and deliver high-quality outputs within deadlines.

Certified Google Analytics professional.

Project management skills and ability to prioritize and manage up effectively.

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