Digital Analytics Engineer (Instrumentation)

Position Overview

The Digital Analytics Engineer (Instrumentation) is a hands-on technical leader responsible for designing, implementing, and governing the end-to-end measurement infrastructure across Sanlam Fintech’s digital products. This is primarily a Google Tag Manager (GTM) and Google Analytics 4 (GA4) specialist role — bridging the gap between the business stakeholders who need reliable data and the engineering teams who build and maintain the digital platforms that produce it.

At this level you will own the analytics tagging architecture, define event tracking standards, lead the adoption of server-side tagging, and mentor less experienced analysts and developers on measurement best practice.

What will you do?

Tag Management and Tracking Implementation

• Own and govern all Google Tag Manager (GTM) containers across web and mobile properties including workspace management, version control and deployment g...