CRM Manager

At Grandiose, we are currently seeking a CRM Manager to join our growing Marketing team.

Job Purpose

This role will own the end-to-end CRM ecosystem including customer lifecycle strategy, loyalty monetization, personalization, automation, campaign planning, and MarTech operations. The ideal candidate should be highly data-driven, commercially strong, and capable of building scalable CRM and loyalty frameworks that drive retention, frequency, customer lifetime value, and incremental revenue.

The role requires strong expertise in CRM platforms such as MoEngage, customer segmentation, loyalty configurations, automation journeys, reporting dashboards, and omnichannel engagement across Email, SMS, WhatsApp, Push Notifications, and App/Web channels.

Key Responsibilities

CRM & Customer Lifecycle Strategy

• Lead the overall CRM strategy across acquisition, onboarding, engagement, retention, reactivation, and loyalty stages
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