CRM & CXF Enablement Lead

Description

CRM & CXF Enablement Lead - UK & Ireland

Opportunity

The CRM & CXF Enablement Lead is responsible for enabling the successful deployment, adoption, and optimization of CRM and related customer engagement platforms within the UK & Ireland.

This role leads the local transition to the Customer Experience of the Future (CXF), ensuring a stable, compliant, and well-supported CRM environment while planning and executing the end-to-end migration to CXF. The role is accountable for driving adoption of new capabilities and ensuring they deliver value for Medical and Commercial teams.

Working closely with Commercial, Medical, Marketing & Commercial Excellence (MCE), Enterprise DD&T, and global DD&T teams, the CRM/CXF Enablement Lead provides the platform, configuration, data, integration, and compliance foundations that customer engagement capabilities depend upon. In partnership with the CRM Manager within Commercial & Ma...