Content Strategist (Internal/External)

Cambrian College's Digital Media Department has an immediate requirement for a Full-Time Content Strategist.

Note: Internal candidates, as defined by the Full-Time Support Staff Collective Agreement, will be given first consideration.

Responsibilities

• Plan, design, create, edit and publish relevant content and manage organic campaigns on Cambrian’s existing digital platforms.
• Coordinate the day-to-day activities of Cambrian’s student social media ambassadors.
• Perform research to gain in-depth knowledge of all of Cambrian’s customer personas and leverage data and insights to inform content development.
• Assist with the development, implementation, and monitoring of appropriate digital media targets and metrics to gauge the effectiveness of Cambrian’s content strategies and inform new strategies.
• Implement best SEO practices.
• Collaborate with content management teams, creative teams and copywriters to ...