Senior Brand Manager / Brand Manager (m/f/d) Europe Central Marketing / Fixed-term Contract - 1 year

Job Description

Would you like to become a member of a diverse and passionate team, that is eager to drive improvement in a collaborative style, to ultimately grow the love for LEGO play, our active consumer base and consumer sales? Our amazing Brand marketing team is looking for its newest member – if you feel you have the right experience and skills, apply now!

Core Responsibilities

• Co-develops the LEGO Kids Audience story and campaign strategy for Europe Central (Germany, Austria, Switzerland) considering the specific needs of the markets
• Creates, implements and drives comprehensive local marketing plans in line with business unit and regional strategy in relation to different LEGO Sub-lines
• Balances the need to create consumer demand and shopper conversion across ATL and BTL in close collaboration with our internal departments (such as digital, trade, PR, event, sales teams) and external partners ...