Performance Marketing

Performance Marketer HSR Layout, Bangalore Salary: ₹6 LPA Full-time | In-office We are an early-stage consumer AI startup building products for millions of users. We are looking for performance-driven growth professionals to own and scale our user acquisition engine. You will drive key business metrics like Revenue, CAC, ROAS, and Contribution Margins, working at the intersection of data, creatives, and consumer behavior. This is not just a media buying role. It requires strong business understanding, creative intuition, and the ability to scale high-intent consumer funnels. What You'll Do • Plan, launch, and scale app marketing campaigns across Meta and Google (UAC) • Own end-to-end campaign performance — budgets, bidding, optimization, and scaling • Drive improvements in CPI, CAC, ROAS, retention, and revenue growth • Optimize the complete growth funnel (CTR → CVR → CPI → ROAS) • Run continuous A/B tests across creatives, audiences, landing pages, and funnels • Analyze campaign da...