Online Customer Journey Specialist

YOUR TASKS

Youll be responsible for ensuring our customers find the perfect fit and style while enjoying a seamless, personalized journey from discovery to checkout and beyond. Working within the webshop team of a leading lingerie brand, youll map, analyze, and optimize every step of the customer journey, from first click to loyal repeat purchase in all our markets.

Key Responsibilities

· Grow webshop revenue and conversion rate with a customer centric perspective

· Identify growth opportunities based on customer feedback, market trends and sales data and monitoring key commercial metrics

· Map and continuously improve the online customer journey across all digital touchpoints.

· Analyze customer behaviour and segment audiences to deliver personalized experiences by using CRM tools (e.g. Bloomreach) to support targeted communication

· Conduct A/B testing and leverage tools like Google Analytics and Hotjar to identif...