Vacancy Description
Overview
We are seeking a highly strategic and execution-focused Integrated Marketing & Campaign Manager to lead a statewide marketing initiative focused on driving adoption of a Mobile ID platform and digital wallet integrations (Apple Wallet & Samsung Wallet).
This role will own the development and execution of a multi-channel, statewide marketing strategy, combining digital, traditional, and community-based campaigns to increase user enrollment and business adoption.
Key Responsibilities
Marketing Strategy & Campaign Execution
- Develop and execute a comprehensive, integrated marketing strategy
- Lead statewide and regional campaign rollouts
- Align marketing efforts with major product launches
- Partner with business development teams to support B2B adoption
Digital & Paid Media
- Manage paid media campaigns (Google, Meta, Link...
We are seeking a highly strategic and execution-focused Integrated Marketing & Campaign Manager to lead a statewide marketing initiative focused on driving adoption of a Mobile ID platform and digital wallet integrations (Apple Wallet & Samsung Wallet).
This role will own the development and execution of a multi-channel, statewide marketing strategy, combining digital, traditional, and community-based campaigns to increase user enrollment and business adoption.
Key Responsibilities
Marketing Strategy & Campaign Execution
- Develop and execute a comprehensive, integrated marketing strategy
- Lead statewide and regional campaign rollouts
- Align marketing efforts with major product launches
- Partner with business development teams to support B2B adoption
Digital & Paid Media
- Manage paid media campaigns (Google, Meta, Link...
Ready to Apply?
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Submit your application for Integrated Marketing & Campaign Manager (Mobile ID / Digital Identity) at The Custom Group of Companies
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