Head of Marketing Analytics & Insights

A high-growth international business is looking for a commercially minded analytics leader to drive digital measurement, attribution, customer journey analytics and marketing insight across a complex multi-market environment.

This is a senior, hands-on role suited to someone who combines deep technical analytics capability with strong commercial understanding and the ability to influence senior stakeholders.

You will lead the evolution of the organisation’s digital measurement framework, marketing attribution capability, reporting environment and insight strategy — helping drive smarter decision-making across marketing, digital and commercial functions.

What You’ll Be Doing

• Leading the digital analytics and insight function across multiple markets
• Owning and evolving the organisation’s GA4 and tag management ecosystem
• Building advanced customer journey and funnel analysis capabilities
• Developing attribution models and ...