Vacancy Description
About LXME:
LXME is India’s first financial platform curated exclusively for women. We are on a mission to empower millions of women to take control of their financial futures. Backed by factual insights, expert advice, and a vibrant community, LXME makes investing, saving, budgeting, and spending easy and accessible. Join a high-growth fintech startup that’s revolutionizing how women engage with money — a platform built by women, for women.
About the Role:
Plan, execute, and optimize user acquisition and retention campaigns across MoEngage, Meta Ads Manager and Google Ads
Create and manage lifecycle journeys including onboarding, activation, retention, win-back, and engagement campaigns.
Build audience cohorts, segmentation logic, funnels, and event-based automation in MoEngage.
Execute performance marketing campaigns across Meta and Google for app installs, leads, conversions, and remarketing.
Monitor campaign KPIs including CPI, CAC, ROAS, retention,...
LXME is India’s first financial platform curated exclusively for women. We are on a mission to empower millions of women to take control of their financial futures. Backed by factual insights, expert advice, and a vibrant community, LXME makes investing, saving, budgeting, and spending easy and accessible. Join a high-growth fintech startup that’s revolutionizing how women engage with money — a platform built by women, for women.
About the Role:
Plan, execute, and optimize user acquisition and retention campaigns across MoEngage, Meta Ads Manager and Google Ads
Create and manage lifecycle journeys including onboarding, activation, retention, win-back, and engagement campaigns.
Build audience cohorts, segmentation logic, funnels, and event-based automation in MoEngage.
Execute performance marketing campaigns across Meta and Google for app installs, leads, conversions, and remarketing.
Monitor campaign KPIs including CPI, CAC, ROAS, retention,...
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