Business Analyst – Marketing (M.F)

Digital Virgo is looking for a Business Analyst Marketing to contribute to the companys growth by transforming data into strategic insights and business performance improvements. 

As a key member of our digital ecosystem you will collaborate with Marketing Acquisition and MarTech teams to analyse performance identify optimization levers and support data-driven decision-making across multiple digital projects. 
 

Main Responsibilities :

• Conduct analyses on digital marketing challenges such as user profiling acquisition and conversion funnel optimization. 
• Identify performance improvement opportunities and translate insights into actionable recommendations. 
• Monitor and evaluate campaign performance through segmentation conversion funnel analysis and acquisition channel assessment. 
• Track and report business KPIs daily. 
• Follow project progress closely with technical MarTech and acqui...