Brands Manager (B2B, AT Money & Customer Experience) at AT Ghana

Job Summary

• The successful candidate will join our team as a manager, for Brands AT Business Money & Customer Experience in the Marketing Department. (S)He will report to the Head, Brands Management and will assist in the development of ATL, BTL as well as New Media (Digital) advertising.

• The successful candidate will be Brands Manager for B2B, AT Money, Customer Experience and work with Internal and External stakeholders. (Product Managers, Functional Heads, Advertising Agencies, etc.)

Key Responsibilities

• Work with the respective agencies to develop end-to end- execution plans for all Marketing Campaigns, targeting the right audience, i.e., Enterprise and Prepaid customers or any other segments as per the brief.

• Manage the entire Communications process of core Segments.

• Ensure all assets for the Segments from agencies are aligned to AT brand guidelines & equity objectives.

• Drive visibility for AT t...