Branding Specialist

YAOYAO Group was founded in 2021 and focusing on home appliance market of South East Asia Countries. The key brand under YAOYAO Group is Simplus , which is already the Top HA brand of Shopee, Lazada and Tiktok in the regions. With cutting-edge design, exceptional product quality, and a robust global operations network, Simplus is committed to provide Beautiful Life, Affordable Price products to the local SEA consumers. Our dynamic online presence includes more than 20 million followers across private domain channels and over 1 billion short video views in Southeast Asia. Since creation, we had proudly serve more than 10M local consumers.

Responsibilities

• Manage brand social media operations (Meta), encompassing content planning and development, copywriting and publishing, and community engagement; holistically drive social media reach, follower growth, and engagement rate metrics.
• Lead co-branded collaborations and KOL ...