Brand manager

As a Brand Manager, you will report to a Marketing Manager or Marketing Director. You will lead the plan development and execution of the brand(s) in your portfolio by understanding, anticipating, creating, and meeting consumer needs. This involves leveraging consumer and shopper insights to craft brands that consumers love, and executing compelling brand plans delivered through exceptional brand experiences in terms of innovation, communication, and activation. On a daily basis, this includes articulating and delivering the full marketing mix for your brand, working with the Marketing centres of excellence to optimise pricing, promotions, product innovation, packaging, and marketing mix. Duties & Responsibilities Translate marketing insights and analysis of key issues and opportunities into clear & compelling Brand Plans, detailing execution of Category Strategy, Pricing & Channel Strategy, Promotions Plan, and Innovation Plan to deliver agreed growth agend...