Brand Executive

Job Description

The Brand Executive Lead supports the Business Unit (BU) by overseeing end‑to‑end promotional material processes, ensuring compliance, driving marketing operations excellence, and leading the Brand Executive (BE) team across Malaysia, Singapore, and Brunei. This role is responsible for smooth operational execution, material governance, event support, and cross‑functional coordination to enable timely and effective delivery of marketing objectives.

Key Responsibilities

1. Veeva PromoMats & Material Governance

• Manage the full lifecycle of promotional materials, including job creation, reference checks, annotations, submissions, routing for medical, legal, regulatory, and compliance reviews.
• Monitor and manage the digital/materials calendar; alert BU team on material expiry and initiate renewals when required.
• Ensure all approved materials are accurate, compliant, and ready for internal/external distributi...