Brand & Content Lead

About Optimist

Optimist is a climate-tech cooling company building air conditioners designed for India. We believe cooling should not force consumers to choose between comfort, electricity bills and reliability. Our first product combines industry-leading energy efficiency, high temperature cooling performance, smart diagnostics and a modern customer experience. We're backed by leading investors and are building a category-defining consumer brand from the ground up.

Role Overview

We are looking for a Brand & Content Lead to own Optimist's content ecosystem across organic, performance, influencer and brand communications. This role sits at the intersection of brand, growth and storytelling. You will be responsible for turning product features, customer stories, engineering innovations, creator collaborations and company milestones into content that drives awareness, engagement and sales. You will work closely with the CMO, founders, agencies, creators and inte...