B2B Sales Manager - Abidjan

About the role:
BURN is seeking a hands-on Sales Manager to lead the growth of our B2B business (improved charcoal stoves and LPG stoves) in-country. This is a high-impact role for a commercially minded operator who will drive growth by recruiting wholesalers and retailers into BURN’s distribution network and ensuring BURN wins in general trade channels across the country.
This is not a desk-bound role. The successful candidate will spend the majority of their time in the market, moving from trading hub to trading hub, building relationships with small and medium-sized retailers and wholesalers, recruiting them as partners, and activating demand on the ground. They will own the country B2B P&L and, working closely with the B2B Strategy team in Nairobi, design and implement a clear path to profitability, with the goal of reaching break-even within six months.
As this is a resource-constrained environment with limited above-the-line marketing budgets, the role calls for s...