B2B Marketing Manager at ABB

Drive business development as ABB's Marketing Manager for Electrification Services Canada. Lead impactful B2B campaigns to generate leads and achieve revenue targets in a hybrid work model.
ABB is seeking an experienced Marketing Manager to develop and implement marketing strategies that align with commercial objectives for the Electrification Services division. With a focus on integrated marketing campaigns, you will collaborate with global and local teams to enhance portfolio awareness and drive business growth. This role is pivotal in mapping market intelligence and supporting pipeline development through strategic initiatives.
Key Responsibilities:
• Define and implement the marketing strategy for ELSE Canada
• Collaborate on market intelligence and service launches
• Plan and measure integrated B2B marketing campaigns
• Conduct competitive analysis to support decision-making
• Lead the implementation of digital platforms for campaign effectiveness
Requireme...