B2B Growth & Lead Gen Architect

Edenred UAE is seeking a results‑driven Lead Generation Lead to own the full lifecycle of B2B demand generation. You will define funnel stages, measure performance, and optimize campaigns across paid, email, and landing pages to feed the sales pipeline.

You will collaborate closely with Sales and Marketing to align targets and improve conversion rates in the UAE market. You will manage budgets, experiments, and dashboards, delivering reliable pipeline forecasts and ROI‑driven decisions for