Vacancy Description
Job Description
The Associate Director of Product will lead the Customer Experience & Communications domain within Acquisition & Retention. This role is accountable for defining the product strategy, roadmap, stakeholder alignment, and business impact across Martech, lifecycle communications, customer identity and access management, progressive profiling, personalisation, and customer self-service capabilities.
The role requires a senior product leader who can combine customer lifecycle expertise, platform thinking, commercial understanding, and strong stakeholder management.
Key Responsibilities
- Define the product strategy for customer lifecycle, Martech, identity, profiling, personalisation, and self-service capabilities.
- Build scalable lifecycle communication and customer engagement capabilities across channels.
- Strengthen Martech, CRM, CDP, and customer da...
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