Assistant Manager/ Senior Executive – Digital Marketing

Responsibilities

• To increase brand awareness and governance in Singapore and other key markets ensuring consistencies in application of brand identity with regular monitoring and audit in the field.
• Lead and execute digital-related marketing and communication plans
• Develop, implement, and evaluate thematic, tactical and digital marketing campaigns, both for lubes independently and jointly with fuels/non-fuels business.
• Creation of content in social media and community management for FB pages in both local and overseas markets, identify target audience and propose content strategy.
• Monitor competitive landscape and social media channels for industry trends updates.
• Manage existing external partnerships in areas of branding, joint-promotions and customer acquisiti...