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Assistant Brand Manager

Coty

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia Full-time June 11, 2026
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Vacancy Description

THE ROLE

OPTIMIZE, ENABLE, INNOVATE!

As our Assistant Brand Manager, this role is accountable to unleash the full potential of the brand portfolio and to drive long-term sustainable category growth agenda towards COTY’s strategic objectives. You will build groundbreaking campaigns and bring it to life.

You will be reporting to Brand Manager, and you will manage:

Brand Management

  • Owning end-to-end process from planning assistance to execution of New product launch and campaign management within A&CP budget and local priorities

  • Partner Media and PR Agencies to develop cohesive Media and PR Strategy to build brand desirability, and support launches and brand development

  • Track and monitoring key metrics (reach, impressions, brand recall, etc.) and evaluate the ROI.

  • Lead the collaboration with retailers to ensure consistent and effective execution of brand strategies and mechanics across all sales chan...

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    Vacancy Details

    Location Kuala Lumpur, Federal Territory of Kuala Lumpur
    Country Malaysia
    Type Full-time
    Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    Posted June 11, 2026

    About Coty

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    Coty

    Kuala Lumpur, Malaysia

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