Account Executive - Marketplace Advertising

Role Overview

The Account Executive for Product Listing Ads (PLA) is the engine driving our traffic and conversion. This dual-focus role bridges the gap between paid marketplace advertising and organic listing optimization. You will build, manage and scale ad campaigns (PPC, Sponsored Products) while continuously refining product titles, bullets and backend keywords to dominate search results on Amazon, Walmart and Allegro.

Key Responsibilities

• Campaign Management: Set up, manage, and scale paid advertising campaigns via Amazon Advertising, Walmart Connect, and Allegro Ads.
• Budget & Bid Optimization: Manage daily ad spend, adjust bids, and optimize campaigns to hit strict ACoS and RoAS targets.
• Listing Optimization (SEO): Conduct extensive keyword research for the US and specific EU markets; write, edit and optimize product titles, bullet points, descriptions and backend search terms.
• Content Enhancement: Collaborate with g...